Beach or Bust

Beach or Bust

How I got off the hamster wheel and created a life of freedom?

Today I’m sitting on another beach in Tugan, Queensland. It’s a delightful 21 degrees, the sun is shining and the day is filled with the promise of freedom. I can do whatever I want. How did I get here? How did I get off that endlessly spinning hamster wheel to create a life of freedom?

18 years ago, I was working in a busy office and had no idea how to create the life of my choosing. I’d been working for too long with the same old belief, that this is what people did. With crusty eyes and a look of bewilderment, I would wake-up at 6:30am, stumble into the shower. Then after breakfast I brushed my teeth and hurriedly jumped into my car and into the bumper to bumper city traffic, because being late by just 5 minutes meant another 10 to 15 minutes stuck in traffic.

I was a part of the human race, but I was coming last.

Arriving in the office an hour and a half before I needed to was the norm. It was expected and leaving at 7pm or sometimes 9pm was typical. Finally, at home in the evenings, I was too tired to do anything but have dinner and go to bed. On weekends, the highlight was a breakfast out somewhere and perhaps a zombie stroll through the Botanical Gardens. I was tired all the time yet, I had to appear like I was at least partially interested in what I was doing – but really, I just wasn’t. Life at the time, felt like I was dragging myself across a cheese grater. I used to think, “Is this what living is supposed to look like? Surely, there must be more to life?” I was a part of the human race and sadly, I was coming last.

The thoughts in my head weren’t pretty, but thankfully, no-one but me knew it. I had to start asking myself better questions, but I just wasn’t. It was actually my wife Rebecca who did.

It was a Saturday and I was laying on the couch waiting for my family to get themselves ready to go out for breakfast, thinking, “Another weekend and all I want to do is nothing but rest.” When my wife said, “You know how we love going to warm places near beaches on our holidays?” At which I agreed in a drone. She continued, “What if we started living that resort lifestyle now, instead of just on holidays?” To which I dejectedly replied, “How?”

Sometimes, when your energy is low, the last thing you want to do, is work out some complex or near impossible solution to an unfathomable outcome. I think you get where I was at. On reading my response, Rebecca began reciting some of our friends and even two of my mentors who had created freedom in their lives. She then set the challenge. She said, “You’re just as smart as they are, why don’t you just ask them how they did it?” Not a bad strategy, I thought. So I did and here is their advice, which I followed. I was sick and tired of being sick and tired. I decided that I’d had enough and from now on, it was going to be “Beach or Bust!” Let me share how I did that in 7 simple steps. Not easy steps, but simple to do.

Here is how I created the life of my dreams.

STEP #1: Work out how much money you need to survive, not thrive.

Tony Frederick wasn’t just my best friend, he was also a clever man and mentor with a ‘can do’ attitude. I shared our idea with Tony and he said, “The first thing that you need to do is do the numbers. Work out how much money you need each month to survive, not thrive. Get rid of all of those needless expenses that are not needs, but wants. You know, the extravagances that are nice to have, but not necessary. Reduce your overheads so that financially, the transition is simple.” It was great advice and in the first month, I was shocked at how much more money we had in the bank. Tony said, “Build a financial buffer that might equate to about half a year of your normal income.”

STEP #2: Start researching a mobile business and study that business or get the skills you need.

These days, there are so many ways to make money, without having to go into an office or be located in the one spot. These days, you can search Google for “mobile business ideas” and you’ll get 800 million results. Now, I had completed my life coach training and I could coach anyone from anywhere to improve their life, all on Skype! That was truly a mobile business. (In fact, today from the beach, I’ll be coaching a client in China.)

STEP #3: Start your mobile business now and keep your full-time job.

This was sensible advice. Tony suggested that I continue my job AND build my mobile business in the evenings and on the weekends. Sure, I was going to be one busy guy, but the mission after all, was “Beach or Bust.” Tony insisted that if it was a true mobile business, I would be able to create it from anywhere at any time. Life Coaching was perfect, because most of my clients wanted to work with me out of working hours.

STEP #4: Prove your product and master the marketing.

Starting a business is one thing and building your skill is another, and mastering getting clients or customers is something altogether unique as a set of skills. Now I was already a good marketer, however most of my skill was offline, not online. So I started some extra study to master the online game. (As a trainer of Life Coaches, I also built an online program to show coaches how to get clients and build a business with my Business of Life Coaching program). In just four steps, I was almost ready to launch my laptop lifestyle. But Tony suggested one more step.

STEP #5: Make a third of your current income in your new business and bank it as a business buffer.

In just 3 months, I had money coming from everywhere! I had my regular income and my business income coming in. I did what Tony suggested and I banked the money and built a buffer. After 6 months of starting my new venture, I was ready to quit my job. I remember it was March 2004. It was the first day of my life where I felt truly free. No bosses. No bureaucracy. No reports and I could design my business and my life, however I wanted.

It’s now October 2019 and I’m heading into my seventeenth year of freedom and you can too – if you want it? You just have to follow these five steps.

R!k Schnabel is Australia’s #1 Brain Untrainer – if you want to achieve anything in your life that you haven’t been able to on your own – have a complimentary chat with R!k to see how he can help you.

Standard Practice Will Keep You Standard

Standard Practice Will Keep You Standard

Today I responded to a lovely lady from the UK who needs some help growing her business and came to me for coaching. But she’s painfully sitting on the fence; not making a decision.

It reminded me of where I came from and what I had to do to change my life. I was $70,000 in debt and $27 in my bank account. Doing the standard’ things just wasn’t going to cut it anymore. I had to do something different.

Here is what I wrote to her after she gave me no decision:

Hi Sue (name changed to protect her identity),

Okay. Yes, your response is a bit vague. In fact, there is no decision in it. So would it be okay if I shared with you what I’ve learned over 17 years of coaching? What took me from a massive debt to become a millionaire?


I know you want success, so I’d like to share with you what I’ve found that my most of my successful clients do.

They make a decision and then four things to gain ultimate success.

The decision?

They make a commitment to do whatever it takes to get what they want.

They say YES to their dreams, even if right now, they just don’t think they’ve got what it takes. Then they:

1. Work out/decide/dream up what they really want from life, then

2. We work on devising the best possible strategy to get them there

3. We work out what they need (skills/tools/systems/connections/attitude) to make the strategy work, and

4. We take action on that strategy and remove any neural pathway that gets in the way of that action.

I know that sometimes it’s hard to make a decision because we don’t know what the future holds – and that’s acceptable to most, because that’s how 95% of the population live their lives. It’s standard practice. However, to really create a magical life of freedom, you have to do (most often) the opposite to what the large majority of people do.

To be extraordinary, ‘standard practice’ is no longer an option for you

Most people don’t realise that they’re making ‘standard practice’ decisions.

Last week my Singing Coach was whinging about a speaker she listened to at a conference she attended. She loved the speaker by the way, but was annoyed that the speaker was paid $10,000 for a short keynote talk. Then she said, “You speak! Do you get paid $10,000 a talk?” I stupidly replied yes at which she immediately said, “And you’re paying me $35 an hour for singing and you get paid $10,000 an hour!” She was obviously offended.

But while she was sitting there stewing, I’m thinking – “I could show her and coach her so she could do the same thing. That opportunity is there for her right now, but she’s too busy getting all bent up about it.”

So I said, “Money and time are two huge illusions, and some people do much less for more – but they did much more to get there. And no, it’s not fair. But everyone has the same opportunities in front of them, though let’s be honest here. Some decide to put up their hands and say, ‘let’s go for it’ while others sit on the fence; standard practice.” She of course sat on the fence and kept doing what she knew to do – and continued teaching me to sing. But she could of been singing a whole new tune.

Does this make sense to you?

Opportunities are all around you, but we don’t want to see them. We just want to keep complaining.

It’s going to take many mindset shifts to get you to sing a new tune too, because we favour our patterns. We love our comfort zones. It’s why the world is getting fatter and sicker.

To get out of our patterns it’s typically uncomfortable, uncommon, weird, different – but ultimately it will become your new normal and your new normal will be what others see as a life beyond limits.

You will be admired, lauded, applauded – and hated by some as jealousies rise. My job as your future coach is to challenge your thinking until we break those old patterns that are keeping you stuck in an average life.

We’ve got to keep untraining your brain, until you become your future you. If you want it, it’s right in front of you… A richer way to think is not standard practice.

Warmest Wishes
R!k Schnabel

If you would like a complimentary consultation with R!k Check out his coaching page: https://lifebeyondlimits.com.au/rik-schnabel-the-brain-untrainer/

Values: Which value shapes your destiny?

Values: Which value shapes your destiny?

valueIf you want to know where you’re headed, look in the direction you’re facing. If you want to know why you’re going there, look no further than your values.

What you value determines where your life grows and where it doesn’t. Your values are critical in shaping your life. A great tool to find out where you need to do some values work is the “Wheel of Life.”

The “Wheel of Life” is commonly used in Coaching to determine problem areas in our lives. Using the template (left), you imagine the outer wheel is valued at 10 and the hub is valued at zero. You then place a line in each segment rating it from zero to 10 to uncover where you think you’re out of balance. Keep reading →